Tracking & Data Setup
Start collecting reliable data from your website or shop, so you stop guessing.
- Delivery
- 1-2 weeks
- Price
- 1900 €
Fixed scope, planned properly
Tracking & Data Setup has a fixed scope and a fixed price, but it is never run from a template. We start by planning it around your business, your people and your data, so the result fits you. If your situation needs more than the package covers, we say so before any work begins and plan a larger project with you.
Who it is for. For businesses with no analytics, analytics nobody trusts, or tracking that broke during a redesign or a consent-banner change.
What you get
Every deliverable in the package, explained.
Review of your current tracking
We check what is tracked today, what is missing and what is wrong.
Analytics setup with key events and conversions
The actions that matter, such as purchases, enquiries and sign-ups, set up as events and conversions.
Consent-compliant tag setup
Tags that respect visitors' cookie choices, so your data is collected lawfully.
Test that the data is correct
We compare the numbers against real actions to confirm they are right.
Documentation and team walkthrough
A written record of what is tracked and why, and a walkthrough for your team.
Planning comes first
Before building, we settle these four things with you. This is where a project becomes yours rather than a template.
Decide what to measure
We agree the questions you want answered before choosing any events.
Check consent requirements
We confirm what your visitors must be asked and what may be collected.
Plan the naming
We agree names for events and conversions, so reports stay clear over time.
Verify before trusting
Nothing is declared finished until the numbers are checked against reality.
Included by default
The same working method applies to every project, whatever its size.
In every project
- A written scope you read and approve before any work begins
- A plan split into stages, with a delivery date and cost estimate for each
- Building and testing in a separate copy, never on your live systems
- A preview and a one-page summary of what changed, before anything launches
- Nothing goes live without your approval, and a quick way back to the previous version
- Every piece of AI-assisted work reviewed by a person
- Documentation and a handover, so you are never locked in
In this project
- Review of your current tracking
- Analytics setup with key events and conversions
- Consent-compliant tag setup
- Test that the data is correct
- Documentation and team walkthrough
Our process is described in detail on the Process page.
Platforms and tools
Examples of what we work with. We recommend what fits your business, not what is easiest for us.
- Google Analytics
- Google Tag Manager
- Matomo
- Meta Ads
- Google Ads
Related
Dashboard Starter
One dashboard that shows what is working, built from the data sources you already have.
SEO & GEO Audit
Find out why your site is not bringing in enough traffic, in search and in AI-generated answers, and what to fix first.
BI, data and analytics
Dashboards and reporting that show what is actually working, in one place, built from your own data.
Let us plan yours
Tell us what your business is trying to achieve. We will plan it with you before anything is built.
Book a meetingor email contact@wiotly.com